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THE BIG FESTIVAL ABOUT SMALL CITIES
Tom Tom champions civic innovation, creativity, and entrepreneurship in America’s hometowns.

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avatar for Marjette Upshur

Marjette Upshur

Lynchburg Economic Development and Tourism
Director
Lynchburg, Virginia
Marjette Upshur is a seasoned public servant with decades of experience in insurance, trust banking and telecommunications. Her high energy style and passion for people underpins her commitment to serving the City of Lynchburg. Marjette currently serves as the Director of Economic Development for the City of Lynchburg where she works alongside new and existing businesses to provide a bridge between the private sector and local government.

Marjette leads a team of nine economic development and tourism professionals to promote the City of Lynchburg as the best small city in America. She works closely with the City’s nearly 3,000 businesses and anchor institutions, including five colleges and universities and a major regional healthcare center, to retain and attract talent and investment. During her tenure, Marjette has secured major company expansions, new business locations and millions of dollars of new investment and job creation in the City.

During her tenure at the City of Lynchburg, Marjette has championed a number of public/private partnerships initiatives aimed at transforming traditional economic development into citizen-focused economic empowerment. She has worked alongside state elected officials to create an arts and culture district in downtown Lynchburg, and partnered with the White House National Economic Council to pave the way for Lynchburg’s designation as a nationally recognized TechHire Community.

Marjette is an alumna of Mary Baldwin College and a graduate of the NYU Creative Cities certification program. Marjette currently serves on the Central Virginia Community College Education Foundation, Lynchburg City Schools Education Foundation, Interfaith Outreach Board, and Virginia Center for Inclusive Communities, and is also a member of Alpha Kapa Alpha Sorority. When Marjette is not on the clock, she can be found running the streets of Lynchburg in brightly colored tennis shoes.
Wednesday, April 10
 

8:00am EDT

Civic Innovation Conference Violet CrownAndreas Addison • Wyatt Andrews • David Bearinger • Missy Benson • Seyoum Berhe • Chip Boyles • Jessica Brady • Derek Brown • James Burnett • T. Donna Chen, Ph.D. • José Cisneros • Ryan Coonerty • Roy Decker • Nora Demleitner • Dr. Tamara Wilkerson • Timothy Dodson • Sheila Dugan • Bob Eiffert • Duanecia Evans • Erik Fabian • Harold Folley • Georgia Geen • Elizabeth Grossman • Juanita Boyd • Lee Harris • Tim Heaphy • David Hofert • The Chattery • Bobby Hopewell • Noah Horowitz • Philippa Hughes • Joe Iacobucci • Robert Jackson • Monique Johnson • Marta Keane • Gracie Kreth • Paul Krutko • Harriet Kuhr • Lev Kushner • Isha Lee • Chauncy Lennon • Chris Little • Zachary Markovits • Shawanda Mason-Moore • Sunshine Mathon • Dayna Matthew • Cathy McGhee • Lauren Mims • Andria McClellan • Andrew Mondschein • Chas Moore • Sutton Mora Hayes • Giles Morris • Louis Nelson • Andrea Orlando • Joanne Page • Melba Pearson • Christy Phillips • Matt Pritchard • Beena Raghavendran • Brandon Readus • Travis Rejman • Joshua René • Elliott Robinson • Hana Schank • Kristin Sharp • Rusty Smith • Natalie Snider • Josh Spickler • Tommye Sutton • Carl Swanson • Robyn Tannehill • Christine Tarquinio • Larry Terry • Chris Thompson • Emma Violand-Sanchez • Yulise Waters • Stelfanie Williams • Josh Yates • Hartfield Foundation • UVA Office of the Provost

9:00am EDT

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12:00pm EDT

12:30pm EDT

1:45pm EDT

2:45pm EDT

3:30pm EDT

3:45pm EDT

5:00pm EDT

5:30pm EDT

6:00pm EDT

 
Thursday, April 11
 

8:00am EDT

9:00am EDT

10:00am EDT

11:00am EDT

12:00pm EDT

12:30pm EDT

1:45pm EDT

2:45pm EDT

3:00pm EDT

3:45pm EDT

4:30pm EDT

5:30pm EDT

6:00pm EDT

6:30pm EDT

 
Friday, April 12
 

8:00am EDT

10:00am EDT

10:45am EDT

11:00am EDT

12:00pm EDT

12:45pm EDT

1:15pm EDT

2:00pm EDT

2:30pm EDT

3:30pm EDT

5:00pm EDT

 


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